Mac Museum today, Tritonic exhibit tomorrow?

January 26th, 2009

We’re doing some cleaning at the studio, getting a bunch of our old computer equipment ready to sell. But now we’ve got to thinking: do we want to just get rid of this stuff, or do we want to immortalize it?

Because if we want the Tritonic machines to live forever (and who doesn’t share that beautiful dream for their old computers?), we know just the guy to call. Gil Poulsen, whose Mac expertise has rescued this studio from disaster more times than we care to remember, is the owner and curator of The Mac Museum of Franklin Park, NJ, located conveniently in his own basement. Watch the CNN.com video about it, which features plenty of our buddy Gil talking about his favorite pieces of now-antiquated technology. A lot of it was way ahead of its time — including Apple’s 1994 digital camera, the QuickTake 100. Sure, it weighed a hefty 1.1 lbs, held 32 grainy pictures and could barely focus, but what do you expect for a paltry $749?

And for another reason we love to shout out our Gil, here’s an excerpt from his review of a hi-tech, wired jacket, which he wrote unprompted in July and we just found today:

“We’ve received an urgent distress call from a design group located in Newark, N.J. What do you know about a company called Tritonic, LLC?”

“Tritonic, LLC … yes … . Grown astoundingly quickly in the past few years. Entirely Mac-based except for, I believe, their telephone system. Upgraded to Mac OS X 10.5 Tiger before it was even fashionable to do so. Remarkable blend of talent and enthusiasm…Nunzio is a great dresser although he could probably use a haircut based on our most recent surveillance photos, which also show—”


Feistiness and Motivation: The Tritonic Story (starring Tritonic as Tritonic)

September 12th, 2008

We just picked up the latest issue of inBiz Magazine, the one with our favorite mayor on the cover (it’s this guy; sorry, Brad Holton, mayor of Greenleaf, Idaho). Some great stuff inside: features on some of the county’s top businesses, an interview with Cory Booker (hey, you should check out his awesome website!) and, oh, what’s this on page 52? Why, it’s Tritonic!

Nestled in the “Why Newark?” article are we. inBiz chose, we believe, Newark’s handsomest businesses to ask them why they set up shop in The Brick City. We gave them the goods: a great place for start-ups, ripe for growth, affordable, lots of good stuff.

But more important than the text of the article is the penetrating photo that accompanies it, where our three principals are gazing upward, presumably at the Established Order, presumably to say, “Hey Established Order! We’re feisty and motivated! Look out!” Dre, on the left, is looking nonchalant and cool, with an expression that says, “Yeah, I’m levitating this fake orange with my mind. What’s the big deal?” Luigi, front and center, lures the viewer with his seductive stare, beckoning her to discuss identity and branding strategy in a candlelit rendezvous. Nunzio’s face communicates some hostility, as if to say, “The Established Order thinks it can just barge in here and expect me to gaze feistily upward at it? Forget that, I’ve got work to do.”

Definitely pick up the magazine and check out the article. Unless you’re part of the aforementioned Order, in which case your time would be better served watching your back. Because we’re still feisty. And motivated.